AIR NEWS

Full Speed Ahead puts his brand on Adriatica Ionica Race red jersey

After a stop of a year due to Covid-19 pandemic, Adriatica Ionica Race is back and for the third time out of three editions, Full Speed Ahead and Vision will be title sponsor of Sprinter leader classification of UCI Europe Tour stage race, created and promoted by the World Champion Moreno Argentin.

Full Speed Ahead and Vision brands will appear again on the Red Jersey, rewarding the best sprinter of the race at the end of the four stages from 15th to 17th June 2021. These brands are the equivalent of speed and competition.

We are happy to be connected again to a stage race of international importance such as Adriatica Ionica Race” – announced Claudio Marra, vice President and global marketing manager of Full Speed Ahead. “We have always believed in the value of sponsorships, as they are good opportunities to make your brand known in the world of cycling competitions. For years FSA and Vision have been close to several professional teams and the biggest champions of the two wheels. We have confirmed again our collaboration with AIR, connecting our brands to one of the most prestigious jersey raffled off by the organisation”.

In 2018 the Red Jersey was worn by Elia Viviani, true star of the event obtaining 3 victories, Olympic Champion and flag-bearer for Italy at the forthcoming Olympics in Tokyo. In 2019 the classification winner was the Colombian sprinter Alvaro Hodeg.

“It’s an honour for us having the opportunity of a collaboration with two brands so important as FSA and Vision. In these two years we have established a strong connection of mutual satisfaction” – underlined Moreno Argentin, responsible of the race organisation. “The proposals chosen for 2021 edition will allow us to bring this event back to the hearts of the fans. Safety first: everything will happen safely, in compliance with the restrictions connected with the containment of the pandemic due to Covid-19. I am sure that the initiatives done thanks to the collaboration of Full Speed Ahead and Vision will allow us to reach a wide audience, sharing the charm of the territories crossed and the emotions experienced by the protagonists of the race”.   

Do not forget the appointment of the presentation of AIR 2021: on Thursday 10th June at 10.30 in live video streaming on AIR official Facebook page.